Christopher Marquis and Julie Battilana develop an institutional theory of how local communities continue to matter for organizations, and why community factors are particularly important in a global age. Since globalization has taken center stage in both practitioner and academic circles, research has shifted away from understanding effects of local factors.
In their paper, entitled Acting [...]
Entries Tagged as 'Strategy'
Acting Globally but Thinking Locally?
December 12th, 2007 · No Comments
Using the Balanced Scorecard as a Strategic Management System
July 16th, 2007 · 2 Comments
The balanced scorecard revolutionized conventional thinking about performance metrics. When Kaplan and Norton first introduced the concept, in 1992, companies were busy transforming themselves to compete in the world of information; their ability to exploit intangible assets was becoming more decisive than their ability to manage physical assets.
The scorecard allowed companies to track financial results [...]
Six Rules for Effective Forecasting
July 14th, 2007 · No Comments
Paul Saffo argues that the primary goal of forecasting is to identify the full range of possibilities facing a company, society, or the world at large.
In his article, Saffo demythologizes the forecasting process to help executives become sophisticated and participative consumers of forecasts, rather than passive absorbers. He illustrates how to use forecasts to at [...]

